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Filmmaking is Making Widgets

When we compare modern moviemaking to widget production, it oftentimes seems as though we are saying that the end product of our work carries with it so much more human, emotional weight and experience than the mere production of a widget. And while I understand that watching a feature film has so much more value to ME, and…

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Distribution: The Never Ending Story

The first thing is to think about is the market. Does the movie have a niche? Who does the movie appeal to and who will pay to see it? These questions need to be answered before you do a thing. The distribution must be part of the plan from the beginning. No other business would make a product and not know…

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