Do I need permission to use my actor’s image in my own films?

    The short answer is yes. You must get each person who is identifiable in your film to sign a release allowing you to use their image in the film and associated activities (such as marketing materials for the film). This applies equally to narrative films and documentaries. Regardless of how you are planning to use the film or whether you intend to charge people to see it or not, you must be able to prove that you hold all of the underlying rights, including script, music, and the right to use your actors’ images.

    If you’ve gone ahead a shot your film without getting your actors to sign releases, you should try and get them signed retrospectively as soon as possible. This is probably not going to be a problem if the actors are your friends, but if your relationship with them deteriorated on set you might find it harder to secure agreement after the event (hence the reason why it’s essential to get them signed ahead of time). It’s certainly far to risky to use an actor’s image without their consent, particularly if you film ends up earning any money.

    The upshot is, always always always get your releases signed in advance!

    Benjamin Craig

    Benjamin Craig is an award-winning filmmaker and chief executive of Cinemagine Media Limited. With a career spanning theatre, film, and new media, his credits include Waiting for Gorgo and Sparks and Embers. He is the author of the Cannes and Sundance Festival Virgin's Guides and has written for Vogue and GQ. Based in London, he is also the founder of filmmaking.net and holds a Masters in Producing Film & Television from Royal Holloway, University of London.