Budapest Film Academy invites submissions for its viral video script competition.
1. The Assigner of the competition:
Budapest Film Academy (BFA) with the collaboration of Eötvös Lóránd Tudományegyetem (ELTE) is an international film academy that offers practical courses in filmmaking and trains its students to a professional level. The Academy’s courses are both in English and in Hungarian language.
2. Competition Guidelines
Budapest Film Academy/ELTE in partnership with Marquard Media expects to receive creative ideas for video commercials that will increase the popularity of Men’s Health magazine and will go viral over the Internet.
The expectation regarding the submitted scripts is to be original, memorable and expressive. Your idea has to immediately catch the attention of the audience and urge them to share the video. The most important aspect is the uniqueness, humor and the creativity of the applicant.
The winner of the best script will have the opportunity to shoot the video in the cooperation with the students of the Budapest Film Academy. This offers an excellent status, since this is about creating a commercial for a high – level publishing company, and you will have the chance to work together with professional commercial creators and successful filmmakers.
3. Requirements
The scripts have to include (possibly with only minimal changes) one of the following ideas:
– What kind of situations can be sweaty and demanding ordeals for a man in everyday life, if this particular person does not exercise enough and does not pay much attention to himself? What are its disadvantages? For example, this man cannot catch a bus, because he does not run after it, therefore, this person misses his date and another man, who is more fit, gets the girl. The magazine is either in the fit person’s pocket or in the back seat of his car. We would like to convey a positive message, so we would like to concentrate on the advantages of reading Men’s Health.
– What superhero-like abilities can they acquire if they follow the advice of Men’s Health?
– If they want to show the girls that they are cool, Men’s Health can help!
– The whole world is a fitness center (one can exercise in everyday places, such as the street, in a store, or in the subway)
– The presentation of the 6 pillars of the magazine in a funny and creative way.
– Older people are talking about today’s fitness/running/health/finance topics in a funny way in which their grandchildren are doing strange things (they do TRX training, they run and not because they have to, and that they hardly drink), which for them is incomprehensible, or they think TRX is a drug, etc.)
– It is important for the video to be humorous because Men’s Health magazine is also, but not in a strained way. Do not use stereotypes (for example, the overweight man is bad, the muscular one is good).
– We want to receive scripts that are similar to the following videos:
– http://www.youtube.com/watch?v=fkkZHnKxyyc&feature=relmfu
– http://www.youtube.com/watch?v=44aw92CgROI
– http://indavideo.hu/video/Motivacio_Casey_Neistattol
– http://www.youtube.com/watch?v=iozZTJB2XOw
– http://www.youtube.com/watch?v=2JnYcuRW_qo
– http://www.youtube.com/watch?feature=player_embedded&v=XPTpEkdceic
– http://www.youtube.com/watch?v=auEdEYY3ao4
– http://www.youtube.com/watch?v=PIs7JkwVc6k
– http://www.youtube.com/watch?v=yR0lWICH3rY
– http://www.youtube.com/watch?v=sSpu5O7Z4fI&feature=related
– http://www.youtube.com/watch?v=PIs7JkwVc6k
– http://www.youtube.com/watch?v=hqOBR_Xbw2I
– http://www.youtube.com/watch?v=7_VTH52TGOQ&feature=fvwrel
– http://www.youtube.com/watch?v=S4ZO2FD4pNA
In addition to the above, we would welcome original solutions as well.
4. Awards
The winner of the competition will have the liberty of choosing a Budapest Film Academy practical filmmaker course, that he/she prefers (Screenwriting, Directing, Producing, Cinematography, or Editor – Sound designer) in the next (2013 Spring) semester.
5. Assessment
Budapest Film Academy chooses the five best scripts, and presents these to Marquard Media publishing company, who will choose the winner.
Further information:
Email: contest@budapestfilmacademy.com
Website: http://www.budapestfilmacademy.com
Deadline: October 20, 2012