Luster 1 Hour White utilizes a light system to whiten your teeth up to 6 shades in 1 hour. The goal of the project is to create a :30 commercial for Luster 1 Hour White demonstrating its effectiveness as a safe, time-saving and cost-effective method for whitening teeth. This contest will be worth a total of $6,500 and consist of four phases, so there's a place for all of you to contribute, regardless of your skill set. The deadline for the concept phase is June 4, and the deadline for the video phase is June 10. For more information, visit the Tongal Web site: ?url? http://tongal.com/project-details.shtml?projectId=50#tab_overview-content?/url?.