What Radiohead’s ‘Name Your Price’ Download Experiment Means for Filmmakers
When Radiohead dropped the curtain on their “name your own price” experiment, many media commentators and music industry execs were quick to pronounce it a failure. For those who aren’t Radiohead fans, or indeed, never heard about it, the experiment involved the band making available their latest album, “In Rainbows” available as a download from their web site. Fans were asked…